The Floral Annual: Connecting and Inspiring the Flower Growing Community

The Floral Annual was originally developed to bridge connections within the flower-growing community, spotlight notable contributors in the "field" (pun intended), and promote the industry to businesses, floral enthusiasts, growers, and hobbyists alike.

What The Floral Annual Aims to Do

The mission of the Floral Annual is to cover topics of interest to flower growers of all kinds. Many principles and techniques that apply to one flower can often benefit others, and the goal is to spark curiosity and enthusiasm through shared knowledge and experiences. The focus is on:

  • Demonstrating how to cultivate and maintain a wide range of plants using diverse products and techniques.
  • Helping gardeners develop their skills with accessible and reliable information.
  • Connecting individuals to each other within this vibrant community.
  • Highlighting the personalities, businesses, and organizations that make this industry thrive.

How The Floral Annual Can Help Your Business

The Floral Annual offers opportunities to showcase your business through engaging and authentic storytelling:

  • Feature Articles, Interviews and Advertorials: Articles about your products, history, team, and the unique ways you create plants, tools, or publications.
  • Humanizing Your Brand: Move beyond traditional advertisements. The Floral Annual brings out the human side of your business, building deeper connections with your audience.
  • Value Demonstration: Showing gardeners how your products or services add real value to their lives and gardens.
  • Trusted Perspectives: Gain outsider credibility with human-interest stories written by the Floral Annual that you can share on your website or with your subscribers. These stories promote your brand without the pressure of overt marketing, offering authenticity and trust.

How You Can Contribute as a Gardening Enthusiast

Your input helps shape the content and community of the Floral Annual:

  • Share Your Interests: Tell us what topics you want to explore further.
  • Suggest Personalities: Let us know who you'd love to see featured in interviews.
  • Engage and Connect: Leave comments, post our articles to your own favorite social media flower communities who may find value in this information, join discussions, and build connections with other floral enthusiasts.
  • Inspire the Future: Share what excites you about gardening and the flower-growing industry.

Together, let’s grow a community where information, inspiration, and connections flourish!


Email the editor at FloralAnnual@gmail.com to learn if our format might work for your business or services. At this time, the publication is primarily promoting businesses with editorial features, articles or spotlights.